In December 2020, we covered the launch of a new smartphone app-based search engine, Zayn. “A search engine?!” I hear you say? Well, yes, because despite the convenience of modern search engines’ ability to tailor their search results to the individual, this user-tracking at the expense of privacy. This mass surveillance might improve Google’s search engine and Facebook’s ad targeting, to name just two examples, but it’s not very good for our privacy. can easily switch to the U.S.-based DuckDuckGo or France’s Qwant. Still, what they gain in solitude, they often lose in results through this lack of tailoring.
Berlin-based Zayn has developed a personalized but privacy-safe web search on smartphones, which replaces the cloud-based AI employed by Google et al. with the innate AI built into modern smartphones. The result is that no data about you is uploaded to Xayn’s servers. This approach is not just for “privacy freaks”. Businesses that need search but don’t need Google’s position are increasingly attracted by this model. The evidence comes today with the news that Zayn has now $12 million in Series A funding led by the Japanese investor’s Global Brain and KDDI (a Japanese telecommunications operator), with participation from previous backers, including the Earlybird VC in Berlin. Zayn’s total now comes to more than $23 million.
It would appear that Zayn’s fusion of a search engine, a discovery feed, and a mobile browser has appealed to these Asian market players, mainly because Zayn can be built into OEM devices. The result of the investment is that Xayn will now also , starting with Japan and Europe. Leif-Nissen Lundbæk, co-founder and “We proved with Xayn that you can have it all: great results through personalization, privacy by design through advanced technology, and a convenient user experience through clean design.”
He added: “In an industry where selling data and delivering ads en masse are the norm, we choose to lead with privacy instead and search engine away for free.”satisfaction front and center.” The funding comes as legislation such as the EU’s GDPR or California’s CCPA has raised online. Since its launch, Xayn says its 215,000 times worldwide, and a web version of its app is expected soon. Over a call, Lundbæk expanded on the KDDI aspect of the fund-raising: “The partnership with KDDI means we will give users access to Xayn for free, while the corporate — such as KDDI — is the actual customer but gives our
The core features of Xayn include personalized search results, a customized feed of the entire internet, which learns from their Tinder-like swipes without. Naoki Kamimeada, the Brain Corporation, said: “The market for private online search is growing, but Xayn is head and shoulders above everyone else because of how they’re re-thinking how finding information online should be.”
Kazuhiko Chuman, head of KDDI companies that can shape the future with their expertise and technology. That’s why it was a for us.” In addition to the three co-founders (Leif-Nissen Lundbæk, chief executive officer; Professor Michael Huth, chief research officer; and Felix Hahmann, chief operations officer), Dr. Daniel von Heyl will come on board as chief . Frank Pepermans will take on the role of chief as chief growth officer.Fund, said: “This European discovery engine uniquely combines efficient AI with a privacy-protecting focus and a smooth user experience. At KDDI, we’re constantly looking for