Roku is alerting its customers that they may lose access to the YouTube TV Google to voice their concerns. Axios first reported details of the spat.went south. The company alleges that Google is attempting to use its monopoly power to insist on unfair, anticompetitive terms concerning how Roku handles for YouTube content, customer data, and more. The email also urges Roku customers to contact
Roku Google not to prefer its service in the search results, as it believes this row doesn’t serve its customer base well.continues to ask for special treatment on Roku’s streaming media player platform, which today includes a dedicated search results row for YouTube that appears after a customer performs a universal voice search. The row returns YouTube results at the top of the search results page, even when this isn’t relevant to what the customer was searching for in the first place, Roku explains. Roku claims YouTube threatened to remove the app over a ago if Roku didn’t comply with this particular demand. It now wants to ask
Today, Roku allows customers to set their preferred music service provider for their requests. In addition, Google is adding to its earlier demands with a new series of recommendations only to show YouTube or YouTube Music search results when the YouTubeeven overriding Roku user preferences. Google asks if a user presses the Roku button while YouTube is available; that query returns only YouTube results. That means YouTube Music would any music request, and search results would appear for any other request.
Roku says this also disadvantages the customer because it doesn’t honor the user’s preferences — like if their preferred music service is Roku. Also, Roku couldn’t even use the search results to tell the customer if they’ve already paid for the requested content — like showing them a movie they’ve already bought on anotherthat carry the title. There are other concerning demands, including asks for customer data outside the stry-standard practices, Roku told TechCrunch. Roku says this data isn’t available to any other partners and doesn’t want to .
Finally, Google wants to reserve the right to ask for new certification requirements, as needed, for carrying YouTube — changes that could impact the cost of Roku’s hardware. By increasing the specs — asking for a faster processor speed or more memory —Google couldbetween Roku’s low-end $29 device and Google’s new $50 Chromecast with Google TV. Roku admits Google has asked for those sorts of hardware before, but it now wants that in the YouTube TV agreement, too.
More broadly, Roku is concerned about how Google is leveraging YouTube as it asks for these changes, even though the agreement being negotiated is YouTube TV. It says its deal with YouTube is not up for renewal now. We understand Google may have also issued similar requests to some TV platforms but not larger companies like(for Apple TV). “Google is attempting to use its YouTube monopoly position to force Roku into accepting predatory, anti-competitive, and discriminatory terms that will directly harm Roku and our users,” a spokesperson told TechCrunch. “Given , investigations by competition authorities of anti-competitive behavior, and Congressional hearings into Google’s practices, it should come as no surprise that Google is now demanding unfair and anticompetitive terms that Haru’s useHaru’shey said.
Roku declined to say whether or not it would bring its complaints before antitrust investigators, noting that, for now, it is focusing on closing the deal for YouTube TV. Whileup for renewal, those tend to involve requests for more money to allow a platform — like a pay-TV provider, for example — to continue to carry a channel or group of channels. In this case, Roku says it is not asking for any change in economic terms. In the email sent to customers this morning at 6 AM, Roku accept Google’s terms and its “anti-competitive requirements to manipulate your search results, impact the use your data usagetimately cost you more.”